About HiPP

Every success story starts with a brilliant idea. Our family company started out when Joseph Hipp first produced rusk flour for baby food and sold it in his bakery - the birth of the HiPP baby foods range.

Now in our fourth generation, we have a special responsibility for the future. We want our children and grandchildren to inherit a world worth living in, and worth loving – a goal that has inspired us for over five decades. 

Babies and toddlers are highly sensitive, so organic food is the ideal choice for their diet. However, statutory organic quality marks alone offer no guarantee that raw materials are genuinely free from pollutants.